Shuwei Zhang

Introduction

Hello, I am Wendy! I am a final-year student at the University of Auckland, under the Bachelor of Arts and Commerce conjoint programme. I major in Finance, Marketing and Communication, with a module in Korean. I am originally from China but immigrated to New Zealand in 2010, and since then, I have been studying and living in Auckland.

My passion for Korean popular culture inspired me to apply for this opportunity. I am more than excited to refine my language skills and experience more of Korean culture’s daily nuances. Beyond the language and culture, I am thrilled to expand and reapply what I have learnt at the University of Auckland. Notably, I am intrigued by the differences in communicative structures and methods between Korea, New Zealand, and China. Those differences also provide valuable insights into prominent marketing strategies in these countries and why they work the way they do.

Through this experience, I hope to challenge myself personally, academically, and professionally and to utilise those lessons learnt as a foundation for my career in New Zealand, Korea, or anywhere else the world takes me.